IBSA is a Swiss pharmaceutical company with a strong aesthetic-medicine line. Its booth for ICCE, the international aesthetic and cosmetic dermatology congress, uses soft arches, a blossoming cherry tree and calm blue-and-white tones.
Meeting pods with lounge chairs sit under the arches, product walls are lit from behind, and a model visual frames the entrance. The mood is clean and spa-like, which suits a brand talking to dermatologists about skin quality.
Stage and venue concept, 3D visualisation and production design.
