A complete in-store toolkit built to launch Mirinda's new Grenadine (Roman) flavour across Algerian retail. Everything is designed to stop shoppers from a distance and push them to pick up the product.
The design goes all in on the pomegranate: a pink-and-red palette, cut-open fruit, juice splashes and oversized 3D bottles. The local line "Benna Jdida – Essst'ben Vrai Goût Romanaaah!" brings the playful Mirinda tone into the Algerian dialect.
FORMATS
2×2m Island Stand · 100×100 Floor Stand · 80×80 Floor Stand · Pallet Base Wrap
Each format was adapted for both the 1L and 330ml packs, keeping one consistent look while fitting different shelf heights and product counts.
Scope: Concept · 3D Design · Visualization
Tools: 3ds Max · V-Ray · Photoshop
